Palm oil is once again a hot topic in sustainability with the announcement by Iceland that they will stop using Palm Oil in all their own brand food by the end of this year. This has possibly been spurred on by a recent report by Greenpeace entitled, ‘Moment of truth’. The publication claims that firms are unlikely to meet their pledges on eliminating deforestation from palm oil production. Pressure is mounting for organisations to act as the charity takes aim at those failing to display transparency on the matter, with no qualms about naming and shaming.
In 2010 members of the Consumer Goods Forum made a promise to clean up the palm oil supply chains and achieve zero net deforestation by 2020. Less than two years left to come good on this commitment, and with a rush for bio-fuels creating a surge in demand and high deforestation rates persisting, it seems time is running out to meet this goal.