Derived from ancient Greek, the word strategy refers to a high level plan to achieve a long term goal. If our long term goal is to have zero impact on our climate, how does a sustainability strategy support that?
When discussing strategy and sustainability there is, I think, a danger of lapsing into what one of my colleagues affectionately calls “management dude speak”. However, done well, a strategic approach should help manage risks and make the most of opportunities. Here we expand on some of these themes and whilst aiming to keep the dude speak to a minimum!